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present_to_all   PURSUE YOUR DREAMS - GAIN A RESPECTED QUALIFICATION STUDYING ONLINE
Diploma in Business and Marketing Management SCQF Level 8

The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

The Diploma in Business and Marketing Management offers learners the knowledge and skills needed to develop an understanding of the models, tools and techniques used in the fields of Business and Marketing Management. Moreover, it is designed to give students a comprehensive understanding of the key skills and practices that marketing executives and their organisations use to make informed marketing decisions that are vital to the success of their business.

Aim / Objectives of this qualification
● Gain a sound and coherent foundation in marketing, such that they will be able to define and execute practical marketing interventions that exist in professional practice

● Synthesise and critically evaluate theoretical frameworks of strategic marketing, business ethics, design and innovation as applied to marketing

● Demonstrate an understanding of the practical value of these frameworks in a range of strategic business situations

● Create frameworks for understanding and analysing marketing processes in diverse organisational types, encountering different and changing marketing environments

● Develop practical research and analytical capabilities in the context of market-driven strategy, and in particular in the formulation of value propositions in provider-customer relationships

● Review, modify, synthesise and apply transferable marketing concepts and skills in the management of product and market development, in particular from the strategic perspective

● Critically assess market-sourced data and information from a variety of organisations and use this for strategic marketing and decision-making

● Evaluate a variety of creative approaches to product and service design, creativity and innovation that may contribute to organisational wealth.
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attachment Key facts about Diploma in Business and Marketing Management SCQF Level 8
  • Compulsory Units
    - Business Environment
    - International Marketing Management
    - Business Accounting
    - People & Organisations
    - Principles of Marketing
    - Business Analysis
    - IT for Business
    - Law for Business
    - Personal Development
    - Human Resource Management
    - Entrepreneurship & Innovation
    - Marketing Communications
    - Consumer Behaviour
    - Operations Management
    - Marketing Planning
    - Strategic management
Why choose LSIB ?
  • Your qualification is recognized and accepted world over.
  • Our curriculum helps you to develop critical thinking, exceptional management knowledge and cultural awareness.
  • Experience online-time study like never before with our purpose built smart learning tools which gives you advantage of studying anytime and anywhere.
  • Be part of an elite cohort of talented business students, and develop a valuable and influential global network using LSIB online community.

  Duration

The programme is available in two duration modes:
6 Months
9 Months

  Course Delivery

Online

  Entry Requirements

Learners must possess:
• Relevant NQF/QCF/RQF Level 3 Award/Diploma
or
• Any other equivalent qualification
or
• 1 year of work experience if none of the above

  Course Content

Compulsory Units
- Business Environment
- International Marketing Management
- Business Accounting
- People & Organisations
- Principles of Marketing
- Business Analysis
- IT for Business
- Law for Business
- Personal Development
- Human Resource Management
- Entrepreneurship & Innovation
- Marketing Communications
- Consumer Behaviour
- Operations Management
- Marketing Planning
- Strategic management

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
6 Months - AED 6000
9 Months - AED 4500

  Payment plans

Please find below available fee payment plans:

6 Months - AED 6000


● Payment option (a): AED 2000 x 3 monthly instalments
● Payment option (b): AED 5700 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

9 Months - AED 4500


● Payment option (c): AED 900 x 5 monthly instalments
● Payment option (d): AED 2250 x 2 quarterly instalments
● Payment option (e): AED 4257 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

  Accreditation

Qualification listed on SCQF website | Accredited by EduQual, UK - regulated awarding body, approved by SQA -Accreditation

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